FiNA Theater: The Great Debate: A battle for the generations
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Join us for a great debate as we dive into generational trends in food and beverage products. What are Boomers most likely to purchase? Is Gen Z focused on sustainability, particularly upcycling? Do Millennials feel the same way? A market research professional will present some exciting generational data to give a better idea of what each generation looks for in terms of taste, texture and viability. Also, industry experts from different CPGs will debate about what each generation wants, how these trends are evolving and what brands need to know to innovate and create new food and beverage products. It’s certain to be filled with fun and facts.


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Date & Time
Wednesday October 25th, 2023 11:15am PDT
End Date & Time
Wednesday October 25th, 2023 11:45am PDT
Location
Booth #1350
MODERATOR
11fa57c318fd46d063afb78f1c42fdaa-huge-phFran Schoenwetter
Director, Content Marketing, Natural Products Insider
A senior strategic communications specialist, Fran is devoted to supporting consumer health and environmental sustainability, by optimizing audience engagement via digital integrated content marketing solutions. She leads educational content marketing programing that supports the natural product CPG supply chain ecosystem.
 
SPEAKER
11fa57c318fd46d063afb78f1c42fdaa-huge-phSophie Côté
Client Success Manager, Innova Market Insights
Sophie Côté is the client success manager at Innova. Having previously served as an account manager at renowned ingredient distributors such as IMCD Group and Caldic Canada, she has a proven track record in helping companies innovate in the food and beverage space, managing client accounts and fostering strategic partnerships. Leveraging her industry experience, Côté is committed to offering Innova’s customers a holistic perspective of their market and empowering them to make business decisions with confidence. She has a bachelor's degree in food science and agricultural chemistry.
 
11fa57c318fd46d063afb78f1c42fdaa-huge-phAmanda Hartt
Senior Manager of Data and Insights, NEXT, New Hope Network
Amanda is on a mission to build healthy communities by transforming food systems. She does this by combining her research expertise with over a decade's worth of studying and analyzing food systems to inspire sustainable innovation through data-driven insights. Amanda believes that building ethical and sustainable food systems is complex; questioning and curiosity are the tools she brings to the marketplace. Amanda is particularly passionate about mission-driven brands working to create agency among small-holder farmers around the world that have historically been disadvantaged.
 
Category FiNA Theater